This Is the Rise of the Musclebuilder
From the Brickyard | Subject: This is the 3-part journey of the Musclebuilder —— Every Musclebuilder goes through phases. It’s not random—it’s built into the process of human adaptation. The Forge works on a timeline, and if you understand where you are, you’ll know what to expect, how to train, and how to keep building. … Read more
Everywhere you look, something’s trying to pull you off mission. A notification. A headline. A half-baked opinion from someone who’s built nothing. Distraction is the default setting now. Focus is rebellion. Most men spread themselves thin chasing everything—and end up building nothing. But not us. We choose what gets our energy, our time, our attention. … Read more
From the Brickyard | Subject: Waxing nostalgic about the movies —— Sure, they still exist. You can still find the marquees lit up, the recliner seats, the overpriced popcorn. But it’s not the same. Not like it used to be. I remember being a kid in the 90’s—when going to the movies was a ritual. … Read more
From the Brickyard | Subject: Stimulating gains at the purple and yellow sanctuary —— Planet Fitness isn’t a hardcore iron dungeon. But if you think you can’t build real muscle there, you’re dead wrong. Yeah, they’ve caught heat—lunk alarms, “no judgment” rules that judged effort, and a vibe that screamed more mall than temple. Fair … Read more
From the Brickyard | Subject: You gotta hate it —— Dislike isn’t enough. We can live with things we don’t like. We can tolerate weakness, flab, low energy, excuses. And a lot of men do—day in and day out. But if you want to transform? If you want to step into the Brickyard forged and … Read more
Life’s a grind. We train. We work. We provide. We build. It’s easy to stay locked into the forward march—always moving, always pushing, always striving. And that’s good. The Musclebuilder thrives on discipline and momentum. But here’s the catch: if you never stop, you never feel. If you never pause, you never see. Sometimes, the … Read more
From the Brickyard | Subject: There’s no question there’s a simulation going on —— Brother, I realized something the other day: we’re living in a simulation. Not a computer simulation—a flavor simulation. I was sipping a sports drink labeled “naturally berry flavored” (whatever that even means). But here’s the thing—there wasn’t a berry within 10 … Read more
From the Brickyard | Subject: Hunting to build at the thrift store —— Most men walk into a thrift store like they’re sifting through junk. The Musclebuilder? He walks in like a hunter. Every rack is a battlefield. Every shelf a chance. Every dollar is a resource to be invested, not wasted. Yesterday’s cast-offs? Today’s … Read more