Sunday Sendoff #28: In These Complex Times, Simplify

Brickwall's Sunday Sendoff

I listen to the stories of my grandparents. My mom. My dad. My aunts and uncles. Stories about how they grew up. What life was like. Simpler times. Before the world ran 24/7. Before the planet lived in your pocket. Before everyone could reach everyone, all the time. Their world was what they could touch. … Read more

Being a Rock Star

Being a Rock Star

From the Brickyard | Subject: A lesson learned from an improbable dream —— Who hasn’t thought about being a rock star? If you love music, it’s only natural. You hear a track that hits just right and suddenly you’re on stage—lights in your eyes, crowd moving with you, whole room bending to your rhythm. Then … Read more

Do You NEED to Go to Failure to Stimulate Muscle Growth?

Do You NEED to Go to Failure to Stimulate Muscle Growth?

You’re in the gym. Muscles burning. You’re on rep 8…9…10…your arms are shaking, face scrunched up, teeth clenched. Do you have to keep going until you literally can’t move the weight? Or can you stop just shy of that breaking point—and still grow? Let’s break it down. First—What Is “Failure”? “Failure” means you physically cannot … Read more

Christmas in the Brickyard

While the world trades iron for wrapping paper, the Brickyard doesn’t close. It breathes. The work doesn’t vanish because it’s Christmas. Discipline doesn’t take PTO. The mission doesn’t care about eggnog. Stand down today. Eat with your people. Laugh loud. Feel the weight of what you’re building. But understand this: Tomorrow the gates swing open … Read more

It’s Monday, Muthafucka

Time to stop dreaming and start doing. Time to stop lollygagging and start working. Time to stop thinking and start acting. Time to stop lounging and pick your ass up. Start something. It’s Monday. The best day of the week.

Sunday Sendoff #27: The Age of Less—The Musclebuilder Way

Brickwall's Sunday Sendoff

The modern world is obsessed with more. More exercises. More supplements. More hacks. More noise. More opinions. More distractions. And somehow…less progress. The Musclebuilder knows a different truth: Strength is built by subtraction. You don’t need more movements—you need better execution. You don’t need more volume—you need intention. You don’t need more motivation—you need alignment. … Read more